━ OPERATING SYSTEMS FOR FOUNDER-LED COMPANIES
If you can't leave for 30 days and still grow, you don't own a business. You own a job.
We install the management, revenue, and exit-readiness systems your company is missing - designed with you, run by your team, measured in revenue. It starts with one 45-minute diagnostic call.
• FOUNDER-LED • $1M-$25M REVENUE • SERIOUS OPERATORS ONLY
3 MINUTES • FREE • SEE WHAT OWNER-DEPENDENCY COSTS YOU PER WEEK
━ START HERE - GET YOUR NUMBERS FREE
Three steps. Then we talk.
The numbers come before the call. Run the calculator, benchmark your bench, then review the results with Jake.
STEP 01
Lethargy Tax Calculator
Three minutes. See what owner-dependency is costing you per week.
3 MINUTES • FREE
STEP 02
Bench Assessment
Score your leadership layer against the standard that runs without you.
5 MINUTES • FREE
STEP 03
Review Your Results with Jake
The 45-minute diagnostic. We read your numbers together and map the fix.
45 MINUTES • FREE
This is not for everyone. It shouldn't be.
We work with a limited number of serious operators at a time. If the left side sounds like you, apply. If the right side sounds like you, keep shopping.
THIS IS FOR YOU IF:
✓ Revenue between $1M-$25M
✓ 5-50 employees
✓ Growth has slowed despite effort
✓ Team relies on you for decisions
✓ You cannot leave for 2 weeks without issues
✓ You want a company that grows without your daily involvement
NOT FOR YOU IF:
✓ Startups
✓ Solopreneurs
✓ Businesses under $1M
✓ Owners looking for motivation
✓ Owners unwilling to implement systems
━ THE ALTERNATIVES
Read this if you're comparing options.
You've read Traction. You've priced a fractional COO.
Here's why founders end up here instead.
Every serious operator shops. Good. Here's the honest comparison.
FRAMEWORK COACHES
(EOS / SCALING UP)
FRACTIONAL COO
NO1 COACHING
WHAT YOU GET
A generic framework and a facilitator. Same playbook for every company.
A rented operator who runs things while they're on the clock.
A custom operating system installed into your company.
WHO DOES THE WORK
You. The coach facilitates meetings; your team runs the install alone.
Them. The work gets done — but the capability leaves when they do.
Us with your team. We install alongside your leaders until it runs without us.
WHAT HAPPENS WHEN IT ENDS
Binders on a shelf. Most installs stall by quarter three.
Dependency moves from you to them. You've rented a bottleneck.
The system stays. Your team runs it. You measure it on the scoreboard.
MEASURED ON
Meeting attendance and rocks completed.
Hours and activity.
Revenue added and owner-dependency removed.
BUILT FOR
Companies that need basic structure.
Companies that need a body.
Founders building a company that grows — and sells — without them.
If a generic framework or a rented executive is what your company needs, use them.
If you need the system installed and owned by your own team, book the call.
━ THE PROBLEM
Why good companies stall
The more your business needs you, the less it's worth.
Buyers don't pay more for founder dependency. They discount it. Every decision, approval, escalation, and client issue routes through one person until growth becomes impossible. Let's move you from Owner-Operator to Owner-Investor. Here's what's actually breaking:
01
Sales Inconsistency
Revenue swings month to month. No repeatable process. Deals close or die based on who's on the call, not how the system runs.
02
Managers who can't manage
Your leadership team holds meetings but not standards. Accountability only works when you're personally in the room.
03
Owner dependency
Every hard decision, every escalation, every big client — all roads lead back to you. You can't take two weeks off without the place wobbling.
04
Team drag
The C players set the pace. Your A players are frustrated. Nobody's clear on what winning actually looks like this quarter.
05
Growth plateau
You've doubled revenue, doubled headcount, doubled chaos — and margins didn't move. Scaling is making things worse, not better.
06
Zero transferability
If you stepped out tomorrow, the business wouldn't run. Which means it isn't worth what you think it's worth — and a buyer would prove it.
━ NUMBERS, NOT NARRATIVE
The scoreboard speaks for itself.
• LIVE CLIENT RESULTS
Updated automatically. No cherry-picked screenshots.
The scoreboard speaks for itself.
━ THE MECHANISM
Four systems. One ecosystem.
Four phases. No guesswork.
Diagnose → Design → Install → Coach. We don't hand you a binder and wish you luck. We install the operating system alongside your team until it runs without us — one ecosystem, four layers.
01 / FRONT DOOR
No1 Coaching
Strategic advisory and transformation oversight — direct work with Jake. The entry point to the stack.
02 / PEOPLE LAYER
Sportify OS
The management and culture OS: scoreboards, standards, and coaching cadence that hold the line when you're not in the room.
03 / REVENUE LAYER
RevEngine.ai
A repeatable revenue system: sales process, RevOps, and targeted automation — prescribed by the Revenue Audit, installed inside a coaching engagement. Every install starts with diagnosis.
04 / VALUE LAYER
ExitOS
Exit readiness and value creation: remove owner dependency, professionalize financials, build a company that sells without you.
━ THE INSTALL
Four phases. No guesswork.
Diagnose. Design. Install. Coach.
Every engagement runs the same four phases — real rollout alongside your leadership, not a framework left on a shelf.
01 / DIAGNOSE
Performance audit across sales, management, ops, financial controls, and owner dependency. Deliverables: Performance Audit, Leverage Map, Gap Analysis.
02 / DESIGN
Engineer the operating model. Deliverables: Operating Model, System Blueprint, Scorecards.
03 / INSTALL
Real rollout alongside leadership. Deliverables: Team Onboarding, Operating Cadence, Automation Stack.
04 / COACH
Ongoing performance coaching. Deliverables: Weekly Cadence, Quarterly Reviews, Standards Enforcement.
━ THE BENCH
Who's in the room with you.
Championship-caliber coaches. Not cheerleaders.
The coaching bench is built from operators who've actually performed under pressure — in business, in competition, and at the elite level. No theory-only consultants. No life coaches.
FOUNDER • HEAD COACH
Jake Shannon
STRATEGIC ADVISORY & TRANSFORMATION
Two-time 10X Performance Coach of the Year (2024, 2025). Chief Data & AI Officer, 10X Performance Coaching Program. MSc Financial Engineering.
PERFORMANCE ADVISOR
Pat Miletich
ELITE PERFORMANCE & TEAM CULTURE
UFC Hall of Famer. Coach of 11 world champions. Elite-performance bona fides on the bench.
PERFORMANCE ADVISOR
Frank Shamrock
HIGH-STAKES EXECUTION & MINDSET
4× undefeated UFC Middleweight Champion. Standards, not slogans.
━ THE LIBRARY
The Sportify OS Book Series
The operating model, in print.
Jake Shannon's Sportify OS series goes beyond business coaching. Four books. Four dimensions of the operating system every serious founder needs to install. Read the theory — then install it with Jake.
COACHING
Beyond Business Coaching
The foundation volume. Why traditional coaching fails high-performance operators — and what installing an actual operating system looks like instead.
GAMIFICATION
Beyond Business Gamification
How to build scoreboards, accountability structures, and performance incentives that make your team run like a championship sports franchise.
ETHICS
Beyond Business Ethics
The standard most founders avoid. What real accountability and ethical infrastructure look like inside a company built to last — and built to sell.
AI
Beyond Business AI
How serious operators are integrating AI into their operating model — not as a productivity gimmick, but as a leverage multiplier built into every system.
Available now. Read the series. Then install the system with Jake.
━ TAKE THE NEXT STEP
Start with a Strategy Call. Install what the call shows.
45 minutes with Jake directly. Structured. Honest. We diagnose where your operating model is bleeding revenue, leaking performance, or capping enterprise value — and tell you the installation sequence that fixes it. If we're a fit, we tell you how to start. If we're not, we tell you that too.
AUDIT DURATION
45 minutes • Structured
DELIVERABLE
Performance & Leverage Map
NEXT COHORT
Limited to 8 operators
LED BY
Jake Shannon, Founder
